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   Thursday, September 6, 2007

You might think that all fax machines are more or less the same, but the difference between a good purchase and an ideal purchase is in the details.
These days you are faced with massive range of fax machines from market-leading brands such as Canon and Panasonic. There are entry-level models or high usage, high specification internet capable fax machines which double as office workflow systems. Additionally, there are issues surronding staff access to the fax system, which increase as your business expands. All these challenges need to be addressed when researching the best fax solution for your business.
Which Fax machine? - Some Basic Considerations
A major development over recent years has been to demise of the thermal paper fax roll in favour of plain paper systems. This has brought the twin huge benefits of no-fade document storage and avoids the need to maintain supplies of expensive thermal paper.
In terms of additional functionality such as speaker phones and digital answering machines, fax machines can offer such features as caller ID, auto redial, fax forwarding, polling, and speed dialing.
Transmission Speeds
A major factor to consider when deciding on what price range to go for, is the planned usage for your new fax machine. A lower-cost machine usually offers slower transmission speeds, which is fine for occasional use, but can become less acceptable for large volume. A fax machine that can transmit at faster speeds - say 14,400 bits per second (bps) and which uses the Modified Modified Read (MMR) compression standard will make sure that your faxes will be sent at least 50 percent more quickly than 9,600 bps system (assuming there is another 14,400 bps system at the other end. The result is lower phone bills and better availability of the fax machine for all users. 33,600 bps speeds are also available, making the savings even greater over time.
Other factors
Other important considerations are the available memory in the fax machine, so that pages are not lost if the fax runs out of paper, and perhaps a healthy sized paper tray to reduce the risk of running out of paper at times of unattended use - for example at weekends or overnight.
If you are planning a more radical overhaul of your office equipment needs, now might be the time to consider and all-in-one device which will incorporate fax functionality with print, copy and / or scanning requirements. These so-called "multifunctional devices"or "mfds" are offered by all major office equipment suppliers.

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Jimi St. Pierre writes for several Office Equipment suppliers and Travel Companies in the UK, including fax machine supplier Officemagic, the Car Parking Group and Country Connect Tourist Office Directory, the latter being a publisher of a daily news feed to the UK travel industry via the Virgin Media Traveleye extranet.


Think Before You Choose
Now is the time to launch that new product in the market together with the new face of your business. And what better way to do it than to give out brochures? Brochures are fun, colorful and eye-catching.
You may think that brochures would only take a small amount of time because of its size. But to come up with an excellent brochure that would really attract attention would definitely take a lot of time.
There are a few things you may want to consider to include on your brochure. One would be the pictures that you would be including in the brochure. You would need to decide which ones are worthy of getting a page. You should not put every image that you have on the brochure to leave some for personal viewing.
Choose only pictures that you are sure would definitely get your audience’s attention and would lure them to going to your store. As mentioned, do not put every representation of you have so visitors could still be surprised.
You may want to put in images of those products you have on sale or those with lowest prices. You may also include those new products that you want to introduce as well.
Always keep in mind that you have a limited space available. You cannot cram every image that you own to fit the brochure you are coming out with. This is why you have to choose them very carefully.
After you have finished with which pictures you would include in your brochure, you know have to choose the words you are going to use to promote the pictures. Using a lot of adjectives and describing the products in a fun way would be a definite eye-catcher. Don’t just stick to the usual descriptive word like cheap, modern and the likes. That is the use of your thesaurus. To provide you with other words you can use to describe things.
And then after you have gathered all the photos that you will use and were able to find words to use as well, now is the time to lay it out. You can now arrange it in such a way that you would like. You can also ask for help from the printing company that would help you with brochure printing. They would be able to tell you exactly which looks pleasing to the eye and which they know would be attracting attention.
The printing company you are to choose as well requires a lot of thinking because you have to choose the best candidate that you have for your brochure printing. You have to choose a printing company with a good reputation and very reliable. They have to have on-time delivery and can assure high quality on their jobs. The price should not be that much as well because you have to remember that you are still on a budget.
Brochures are surefire way of promoting your business to your customers. It uses only a single sheet that comes in different sizes and folds. The great thing with brochures is that you can carry as much as you want because it’s lightweight and easy to carry. You also have the option to mail it or hand it to your customers personally.


Choose Only the Best
For the longest time you’ve been trying to come up with a booklet to promote the products and services that your company offers. You finally completed everything. You were able to gather enough information and a lot of pictures to prop up your company even more.
You also want to inform your customers that you already added more products and services to better accommodate their every need. And you are certain that coming out with a booklet would be the best way to keep your most loyal customers and potential customers as well be updated with what is happening with your business.

Now the only thing you need to consider is where you’re going to have that booklet printed. You have to be assured of the quality of the booklet because you want to create a good impression for your company to persuade those who will be availing of your products and services.
With a lot of booklet printing companies to choose from, how would you be able to determine which one to entrust the future of your business with?
Here are some points to consider for choosing the right booklet printing company to handle that important printing job:
• Reputation. You may want to “research” a little bit about the printing company that you would be hiring. Word of mouth would also be reliable. If you were able to meet someone who have something nice to say about the company like about the quality of their printing job and reliability the better.
• Quality. Of course you should consider the quality of every printing job of the company. It isn’t worth it if it will save you money but you would be compromising the output. Look for a company that uses only state-of-the-art equipments because you would be assured then that any printing job would have less errors and fast.
• Price. This would be a very important consideration because you only have to allot a portion of your budget for this. The price should be able to match the quality of the product if it can be less. Look for a company that would give you special discounts for large volume printing.
• Accessibility. Is the printing company within you area? How would you be able to get in touch with them? Can you just ask for a quote from them to give you an idea of their rates? Most printing companies now have their own online quote system. Look for a company that has this to avoid going to their store just to get a quote or to get their rates.
• Efficiency. Is their team of designers efficient to help you achieve what you want in that booklet of yours? You may want to consider this and their customer service as well. Are they willing to help you out on any questions that you may have?
Entrusting the future of your business could be very risky and this is the reason why you would need to analyze first each and every company you considered so that you would not regret the decision you made.